Restoration Hardware CEO: More Control Enhances Customer Experience
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More company control can lead to a better customer experience, according to Restoration Hardware CEO Gary Friedman. During Restoration Hardware’s third-quarter financial results conference call, Friedman elaborated on the customer experience point and the issue of control. “As we look at it long term, I think our bias is to control more of it than to control less of it,” Friedman said during a Q&A session. “And so as we’ve learned, as we’ve in-sourced our home delivery and we learn to control, to....

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