Panera Bread Co.'s membership in its customer loyalty program is nearing the 10 million mark and growing, according to the bakery cafe chain's founder Ron Shaich.
In an interview today with Jim Kramer on the CNBC cable television program Mad Money, Shaich, the executive chairman of Panera's board of directors, said between 40 and 45 percent of all of Panera's transactions now are tracked through the customer loyalty program by swipe cards presented during check-out.Sunset Hills-based Panera,....