Ooredoo and BEC Loyalty ProgramAfter recently celebrating its anniversary with a special customer engagement promotion to thank its valuable members, Ooredoo Kuwait is about to check another milestone off the list.

Ooredoo, a leading telecommunications provider headquartered in Doha, Qatar, has just announced a new loyalty program partnership with the Bahrain Exchange Company (BEC), one of Kuwait's leading foreign exchange houses that offers a wide range of foreign currency exchange solutions.

As similar loyalty program partnerships continue to spread across the continent and beyond, Ooredoo has decided that it would be a beneficial move for its organization as well. Part of the brand’s “external expansion strategy,” the partnership will make “Nojoom” available to those that engage with the BEC.

“We look forward to our collaboration with BEC,” said Mijbil Alayoub, Director of Corporate Communications at Ooredoo Kuwait. “This will allow us to further build on the great success we have witnessed so far with the Nojoom program, and more importantly, will present our customers with the opportunity to redeem their points outside of the direct telecom domain.”

Distinguished across the industry as an award winning loyalty program and the biggest telecom rewards program in Kuwait, Nojoom rewards customer loyalty with points for engaging with Ooredoo. Nojoom is designed to enhance the daily life of its members and presents the ability to exchange points for a wide range of memorable and personalized services including electronics products, travel vouchers, resort getaways, dining certificates and more.

The agreement with the BEC promises to take Nojoom to the next level by allowing members to use their points toward services that fall under the BEC’s “banking and money transfer” category.

Through the currency exchange’s web portal or call center, Nojoom members can redeem points for BEC vouchers for amounts of KWD 0.500, 1, 2, 3, 4 and 5. In addition to offering these convenient ways to access the program, members can also visit any of the BEC’s physical branches to redeem rewards by using Ooredoo’s reference code and the SMS vouchers.

Already recognized as one of the most flexible rewards programs in the industry, Nojoom allows members to rise through its Red, Silver and gold tiers to earn increasingly valuable and personalized rewards.

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