NM Incite and Clarabridge Form Strategic Alliance to Offer Businesses a 360Â° View of the Consumer

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RESTON, Va.—Clarabridge, Inc., the leading provider of sentiment and text analytics software and NM Incite, a Nielsen and McKinsey & Company joint venture, today announced a strategic alliance to offer clients seamless integration of the companies’ data and analytics. Businesses can now access and analyze NM Incite’s industry-leading social media data through the Clarabridge platform. The combination of NM Incite’s world....

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