DemandTec research shows more than eighty percent of respondents find shopper insights a valuable part of retail merchandising and marketing processes
NEW YORK and SAN MATEO, Calif., Jan. 10, 2011— DemandTec, Inc. (Nasdaq: DMAN), the collaborative optimization network for retailers and consumer products companies, today released results from a new quantitative study titled “Shopper Insights: Actionable or Academic?” at the National Retail Federation’s 100th Annual Convention & EXPO in New....