Mobile Marketing Association Building Out Consumer Agency, Brand and Retailer Initiative

Events, Webinars, Outreach Programs and Educational Materials Help Reduce the Cost, Risk and Time to Market for Agencies, Brands and Retailers as they Develop and Execute Mobile Marketing Strategie NEW YORK, LONDON, SINGAPORE and SAO PAULO, May 13 —The Mobile Marketing Association (MMA) (www.mmaglobal.com) today highlighted its efforts and focus to minimize the cost, risk and time to market for consumer agencies, brands and retailers as they implement mobile marketing strategies. The initiative is designed to further the recent....