Firehouse Subs is a rising star in the QSR industry. Launched by former firefighter brothers Chris and Robin Sorensen, Firehouse Subs currently supports over 900 corporate and franchise restaurants across the country. Since its inception, Firehouse has seen tremendous customer engagement success by offering a wide range of sub sandwiches in a family-friendly environment and by maintaining a strong community presence that encourages brand loyalty.
Recently, Loyalty360 spoke with Matt Olsen, Firehouse Subs Senior Manager of Digital Marketing....