Customer Engagement Blazes Winning Trail at iHeartMedia
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Some companies have problems when it comes to customer engagement. Not so at iHeartMedia. Rich Bressler, the company’s President, CEO, and Chief Financial Officer discussed this point during iHeartMedia’s July 30 second-quarter earnings conference call. “In Nielsen’s latest total audience report, radio is highlighted as the No. 1- reached medium among adults and millennials in the U.S. with over 90% weekly reach,” Bressler said, according to Seeking Alpha. “We have also seen consumer engagement across....

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