(Krakow) 5 July 2011—The new version of Comarch Loyalty Management enables for the development of effective, unique loyalty programs for residential, SOHO, SMEs and enterprise segments.
During the last decade, loyalty and reward management systems have evolved from simple tools designed to collect loyalty points and exchange them for low quality goods, to sophisticated systems and platforms supporting the most critical business processes of customer database management and active churn prevention. The new version of Comarch....