Caribou Coffee launched its Caribou Perks loyalty program in January 2014, which has been highly successful. With the loyalty program firmly entrenched, Caribou Coffee wanted to enhance the customer experience for its digitally savvy customers.
As a result, Caribou Coffee last month launched its first mobile app, giving customers a more convenient payment option. The app allows customers to pay with their phones and gain easier access to the Caribou Perks loyalty program.
What’s more, the app is the easiest way for customers to sign....