Zinrelo has announced that its loyalty rewards platform has helped Yon-Ka Paris achieve a 48 percent increase in revenue. Yon-Ka Paris, established in 1954, is a French skincare brand that specializes in aromatherapy. It sells in the B2C segment by targeting beauty needs of individual consumers. It also operates in the B2B segment by selling to salons and spas. Being in a highly competitive vertical, Yon-Ka’s leaders realized that they needed a robust customer-retention strategy. To establish a stronger connection with customers and....