Reside Grows Wyndham Residence Portfolio
Reside has officially opened The Heid Lofts by Reside, a Wyndham Residence, in Philadelphia’s Callowhill neighborhood, marking an expansion of its apartment-style hospitality portfolio in the city. The property occupies a converted industrial/warehouse building with 96 fully furnished units designed for extended-stay travelers, blending the space and comfort of residential-style living with hotel-like services and conveniences. Every residence includes full kitchens, in-suite laundry, and high-speed internet, catering to the needs of guests seeking flexibility and modern amenities during longer visits.
Situated just steps from downtown Philadelphia, The Heid Lofts gives guests easy access to the city’s restaurants, shopping, historic sites, events, and convention venues, positioning it as a prime option for both business travelers and visitors who want a more home-like experience in an urban setting. The property’s design reflects the local industrial character of Callowhill while offering contemporary comforts that appeal to diverse travelers.
The opening is part of a broader multi-year partnership between Reside and Wyndham, initiated in late 2024, aimed at rapidly growing a network of apartment-style accommodations across major U.S. markets. The Heid Lofts joins other Wyndham-branded residences in cities such as New York, Washington D.C., Houston, and Seattle.
Learn more here.
Southeastern Grocers Becomes The Winn-Dixie Company
Southeastern Grocers recently rebranded itself as The Winn-Dixie Company. The move unifies the corporate identity and its stores under the beloved Winn-Dixie name and signals a renewed commitment to neighborhood service and value. Alongside the renaming, the company is introducing a refreshed brand look designed to feel more modern and in tune with today’s families.
“Becoming The Winn-Dixie Company brings a deeply rooted company name behind our shared purpose of empowering people to feed and enrich their communities. We’re investing with intention—opening new stores, refreshing existing ones and elevating the products our customers know and love—while maintaining our commitment to value and quality,” said Anthony Hucker, Chairman and CEO of The Winn-Dixie Company.
Already underway are tangible investments that bring the new vision to life: recently opened and remodeled stores, the conversion of additional locations to the Winn-Dixie format, and enhancements in customer experience such as expanded product offerings and added conveniences like online grocery delivery partnerships.
Learn more here.
Giftcards.com Partners with PayPal to Expand Digital Gift Card Access
Blackhawk Network’s ecommerce site Giftcards.com has expanded its digital gift card availability by integrating with PayPal’s wallet experience, offering consumers a more seamless way to shop for e-gifts. Through this collaboration, users can purchase hundreds of digital gift cards directly within PayPal’s platform. The initiative aims to meet customers where they already transact online, leveraging the trusted and familiar PayPal interface to simplify gift card purchases.
As part of the rollout, PayPal users who opt in and complete gift card purchases through the wallet can earn 5% cashback, creating an added incentive to engage with the digital offering. This incentive underscores the growing importance of digital wallets as not only payment tools but also channels for discovery and rewards. The promotion is currently active and subject to PayPal’s rewards terms and conditions.
The partnership highlights Blackhawk Network’s strategy to deepen its presence in digital commerce by aligning with major payment platforms and enhancing the consumer experience. By embedding gift card purchases within widely used digital wallets like PayPal, the company is positioning itself to drive broader adoption and potentially enable future wallet-based integrations.
Learn more here.