Derek Whitworth is Managing Director for Marketing and Loyalty Optimization at Air Canada, which is a finalist for the 2021 Loyalty360 Awards in Customer Loyalty Innovation and Transformation category. They will deliver their final presentation during Loyalty Expo this October.
Whitworth spoke with Loyalty360 CEO Mark Johnson about the campaign.
Air Canada is Canada's largest domestic and international airline and in 2020 was among the top 20 largest airlines in the world. It is Canada's flag carrier and a founding....