The Composable Advantage For Financial Services, Part Two: Why Identity Resolution Belongs Inside Your Walls

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Learn why identity resolution in financial services works best inside your own environment, and how a composable CDP enables secure, governed personalization without moving sensitive customer data. The following is a guest post from Dio Favatas, Head of Financial Services Adtech & Identity Strategy at Capgemini. Capgemini is an AI-powered global business and technology transformation partner that delivers end-to-end services and solutions across strategy, technology, design....