It was a really interesting week at the Shop.org Summit 2014 in Seattle. With so much change happening rapidly in the marketer’s world, these summits are an important way to gauge the mood and direction of retailers and marketing technology vendors across a wide spectrum. And it did not disappoint.
At the TIBCO Engage Booth
Our booth was a great place to both ask and observe the summit’s major themes. Here’s my recap of the week’s most important takeaways:
What....