A long time ago in a galaxy far, far away… long before the first SMS or DroidTM phone hit the market in 2008… another more famous droid made his debut in 1977: R2D2. At the time, some thought Star Wars was just a sci-fi movie for kids. But the summer blockbuster grew into a pop culture phenomenon across generations, geographies and demographics. And although many films have tried to capture the story, spectacle and marketing genius that is Star Wars, no one can....