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By Steve Lucas, General Manager, Business Analytics, SAP
The first iPhone was unveiled by Steve Jobs, then CEO of Apple, in January 2007. I distinctly remember the date because shortly after, I was one of those people who stood in line for an entire day to get one. Around the same time, Bloomberg wrote an article about the iPhone saying “the iPhone is nothing more than a luxury bauble that will appeal to a few gadget freaks.” They continued, “In terms of its impact on....