Today I read an article in the Jan-Feb 2014 issue of Harvard Business Review titled, “SodaStream’s CEO on Turning a Banned Super Bowl Ad into Marketing Gold” by Daniel Birnbaum. First let me just note, I love Super Bowl advertising – like many others, I love the ads themselves, the hype around the ads, and buzz after the ads. I was really excited to read this article because I remember SodaStream’s “banned” ad. If you....