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Steve Jobs is renowned for many reasons—serial extreme innovation, Pixar, nonconformity, black turtlenecks, making Apple the most highly valued company on the planet, design breakthroughs—but one of his less-celebrated achievements might turn out to be one of his most-valuable: declaring war on Google.
It happened about 10 months ago when Jobs unexpectedly joined a quarterly earnings call in recognition—and celebration—of the company surpassing $20 billion in....