By Reuven Gorsht, Vice President, Customer Strategy, SAP
It seems simplicity rules in our experience economy when it comes to creating new value from products and services. Everywhere you look, there are radical opportunities for simplification that help you delight your customers, disrupt your competitors, and create new value that can even garner a premium.
Bringing a unique and simplified approach to how information is consumed has contributed to Hipmunk’s success in the saturated and....