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Bridget Dolan, Vice President, Sephora Innovation Lab, will address these 4 questions; What is one marketing topic that is most important to you as an innovator? Why is this so important? How will the customer experience be improved by this? How will this improve the effectiveness of marketing?   Bridget Dolan is Sephora's Vice President of the newly formed Innovation Lab evaluating new technologies, inspiring an innovation culture, nurturing....