Retail Outlook 2017: Omnichannel Consumers are in Control
Online retail and brick-and-mortar stores alike are scrambling to stay relevant and meet the ever increasing demands of today’s omnichannel consumer. This is certainly not a new development, but retailers are grasping the reality that omnichannel is NOT a trend and that consumers will only continue to demand more. This new omnichannel reality is forcing retailers to rethink their strategies to meet and exceed consumer expectations....