Keeping customers engaged along the purchase continuum – whether it be a traditional “path” or a significantly more winding approach – is becoming more and more vital to brands, marketers and other professionals. Standing out and capturing the attention of a specific target audience is more difficult than ever before. That’s why we’re excited to share some of our solutions to this issue at the Path to Purchase Expo coming up later this month on 9/20-9/22 in Chicago.
Not only will we be....