I have been talking with several gift and specialty food multi-channel marketers recently to try to get a sense of what direct marketers might expect from the holiday season this year versus last. I chose to talk with gift and specialty food marketers, who do as much as 85% of their business in Q4, because they have had to develop solid processes for forecasting total holiday season demand; often forecasting to final from early catalog drops and just a few other mailings throughout the....