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December 4, 2018Merchants are barreling into the 2018 Q4 holiday season with tidings of good gift card sales. Millennials are a key demographic and they have sophisticated, nuanced behavior when it comes to gift cards. Here is what merchants need to know to meet millennial demands during the Q4 holiday season. The post Millennial Expectations & Q4 Gift Cards appeared first on CashStar.

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