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Know Your Loyalty Program Lingo! Remember the first time you walked into a Starbucks and didn’t know a vente from a grande or an extra shot versus a shot of vanilla? Yeah, it was intimidating to say the least. Loyalty programs can be a little like that too. They often use jargon and terms that the newbie might not be so familiar with. So to help get you acquainted here’s an introductory guide to some basic loyalty terms. (You might want to grab a tall bold for the adventure.)....