Are last year’s biggest trends in the loyalty industry changing, or are they growing?
Big Data, social media and the continued expansion of mobile market saturation were all topics of wide discussion and analysis throughout the loyalty industry during 2012.
According to G. Ashby Green, Kobie’s VP of Finance and Administration, these trends continue to grow and amplify, establishing themselves as essential components of today’s customer rewards experience.
Ashby sat down with Roger....