Retail pharmacy chain Priceline recently signed a deal to sell ACE insurance products to members of its loyalty program, The Sister Club.
It’s a well-trodden path in the UK where retail chain Tesco has been selling insurance, banking and other services to its Clubcard customers for many years.
In Canada, the Real Canadian Superstore has been offering travel services, banking and insurance products to its customers for at least a decade. Likewise, France’s Carrefour....