Lots of info has trickled out of last week’s Motivation Show in Chicago, a conference and tradeshow dedicated to informing and educating on the latest loyalty techniques and employee motivation tools. Gift cards have long been a strong motivation contender, and now, in a preview of a new Incentive Research Foundation (IRF) study; gift cards are found to be worth a total $22.7 billion in the U.S. alone and this doesn’t include Third Party or Scrip sales. “Of that $22....