By 2014, there will be more than 70 billion mobile app downloads from app stores every year, according to Gartner. Also by 2014, a majority of companies will deliver mobile apps to workers via private app stores. Obviously, not all of these apps will be winners. So how do successful mobile app innovators balance risk and reward during this time of explosive mobile app growth?
When it comes to mobile games, developers should put the game ahead of their search for funding, said Brian....