Retail TouchPoints recently interviewed Kobie VP of Business Development and Marketing, Bram Hechtkopf, for “Trend Watch: Crowdsourcing and Loyalty Programs Converge,” an article that looks at how loyalty programs and crowdsourcing are coming together. Bram argues that “as brands continue to integrate loyalty with social, which is really where crowdsourcing and its community-based aspects come into play, brands will start to get some powerful feedback.” Bram discusses how crowdsourced....