By Tim Walsh, Global Vice President, Customer Engagement and Commerce, SAP
We are now ending the lust phase of our relationship with big data. Thank God. The next phase promises to be equally exciting, albeit considerably more turbulent. Some maturity, some retribution.
For the purpose of this discussion, set aside our myriad definitions of “Big Data” the technology and focus instead on the powerful oligopoly of companies that have grown to dominance by gathering and selling....