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Choice, Immediacy Are Key for Contests and Incentives When it comes to workplace and patron contests or rewarding your employees' exceptional effort, gift cards provide a flexible, sure-to-please option. Experts agree, if you are still using special dinners and employees of the year awards as your primary means of recognition, you are behind the times and may even be doing more harm than good.  Modern programs need to offer immediate rewards and choice in our fast-paced culture....