Fall is just around the corner. As the weather begins to cool, marketers are beginning to focus on the first holiday of the Fall season – Halloween.
Experian CheetahMail has compiled trends from last year’s Halloween campaigns to help ensure this year’s campaigns are spook-tacular.
2011 Key Trends:
Over half of Halloween-related email volume was sent from Catalogers and Multi-Channel Retailers.
‘Costumes’ and &lsquo....