Summary
In this free white paper, Customer Intimacy: The Pharma Challenge (click to download the PDF), industry leaders weigh in on how pharmaceutical companies can become more relevant to their trifecta of customers: physicians, payers and patients.
Featuring
Goutam Chakraborty, Professor (Marketing) and Founder of SAS and OSU Data Mining Certificate Program, Oklahoma State University
Mark Miller, Senior Vice President, Strategic Services and Technology, Digitas Health
Hans Sjoquist....