As CEO of Idomoo, when I speak with our customers — typically marketing and customer success teams — what’s keeping them awake at night is how to get the ear of their customers.
It is difficult today to build a close 1:1 relationship with customers. The growing number of bank branches that are closing and phone-based customer support going the way of the dodo, means that services are increasingly commoditized and consumers are willing to jump ship at the first sign of a price....