Over the years I have measured what customers say and feel about iPhones/iOS and Samsung mobile devices/Android OS. Without fail, the Samsung/Droid combo wins the head-to-head comparison, earning stronger scores on performance and function from its users than iPhones receive from its customers. And, without fail, iPhone users exhibit stronger loyalty to and engagement with Apple and their devices than Samsung customers display towards their Droids.
This despite a series of actions by....