Can a network that consists of tens of billions of connected devices – which try to engage with billions of consumers – ever be personalized?
Here at Idomoo, where we create personalized videos, our team was determined to learn the answer. As part of our quest, we partnered with leading brands (Cadbury and Johnny Walker), ad agencies (Saatchi and Ogilvy), and IoT tech platforms (Evrythng.com) to find out.
Our aim was to create an intersection between the IoT and video narratives, by....