One of the biggest problems in Loyalty Fraud is the lack of a formal definition. Organizations struggle to provide a universal explanation of what Loyalty Fraud means, as it can vary greatly depending on how a loyalty program is structured and how customers are rewarded.
As more and more businesses begin using loyalty programs in their marketing strategies, they face a number of different challenges, and there is more potential for fraudulent activity. In this newly updated white paper, you will learn about all of the most pressing Loyalty Fraud challenges companies are confronted with today, including a new section on Enrollment Fraud.
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