GoDaddy Builds a Customer Journey Beyond Domain Registry

GoDaddy, the Internet web hosting and domain registrar, has swelled to 17 million global customers, much of that growth coming in the past five years. “We’re a 20-year-old tech company that has seen a dramatic expansion in the types of solutions we have for small businesses,” says Steve Aldrich, chief product officer for GoDaddy. “We help them (small businesses) get an identity and an online presence and communicate with their customers and those are....

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