Please enter your username or the email address associated with the account so we can help you reset your password.
YOUR GATEWAY TO THE WORLD OF CUSTOMER LOYALTY
Gamification has the potential to make customer experiences more rewarding and interactive, and many brands are interested in learning if adding such elements to their loyalty programs and strategies will improve engagement. Indeed, it’s not...Read More
More than ever, brands endeavor to meet customers in real-time with loyalty program benefits and experiential rewards that set them apart from the competition. Yet many brands struggle, unable to properly leverage customer data while operating...Read More
Faced with economic uncertainty and rising costs, retailers are laser-focused on profitability this holiday season. The immediate challenge for brands is preserving their margins while stimulating demand at a time when consumers are looking for...Read More
Leveraging digital channels to meaningfully engage customers has become critical for brands to thrive. Interacting in “the digital space” allows brands to deepen relationships with customers by demonstrating through personalization...Read More
As governments enact new data privacy laws and set forth regulations to protect consumers, some brands remain unprepared to meet the new requirements — unsure of what they must do to remain compliant and where to begin. With challenges...Read More
As privacy and data collection regulations change, there is a growing space for leveraging zero-party data in personalization efforts within customer loyalty programs. As brands seek to collect and use this data effectively, there are best...Read More
Before establishing Talon.One in 2015, Christoph Gerber founded a popular food delivery app. During his time there, he spent a majority of his time focusing on what kinds of promotions would drive return purchases, things like bundles or...Read More