Deluxe Executive Says Financial Institutions Need to Improve Customer Engagement

  • October 12 2018
  • Resource: Daily News
  • Duy Nguyen | Loyalty360

Deluxe Financial Services, a subsidiary of the Deluxe Corporation, offers technology-based solutions, primarily to banks and credit unions of all sizes, to drive revenue growth and generate a robust ROI. These solutions include data-driven...Read More

Loyalty Program Design: Start with the End in Mind

  • December 14 2016
  • Resource: Daily News
  • Jim Tierney, Loyalty360

Loyalty program design is mission critical, according to Adam Craig, vice president of product management, Deluxe Rewards. Craig talked about this key element for loyalty programs during Tuesday’s Loyalty360 webinar titled, “How...Read More

Loyalty Programs Influence the Customer Journey

  • December 09 2016
  • Resource: Daily News
  • Jim Tierney, Loyalty360

Loyalty programs can have a major impact on customer engagement and, ultimately, brand advocacy. But, most people don’t realize how it can impact the rest of the customer journey. Loyalty360 will host a webinar on Tuesday, Dec. 13, 2016...Read More

Customer Loyalty is Bigger than a Loyalty Program

  • June 10 2016
  • Resource: Daily News
  • Steve Taggart, Loyalty360

Companies are quickly coming around to the idea that customer loyalty will be key to success in coming years. According to a Forrester study, 81% of marketing decision makers place customer loyalty as a top priority for improvement. The challenge,...Read More

Allstate’s Drivewise and Allstate Rewards Loyalty Program Sparks Customer Engagement

  • November 17 2015
  • Resource: Daily News
  • Jim Tierney, Loyalty360

Allstate Corporation might be a newcomer to the customer loyalty space, but it has made great strides in this critical arena.Take, for example, Allstate’s performance at last week’s second annual Loyalty360 CX Awards held during the...Read More

Q&A: Banking on Customer Loyalty

  • October 26 2015
  • Resource: Daily News
  • Jim Tierney, Loyalty360

To preview a compelling Loyalty360 webinar, Banking on Loyalty: Why Financial Institutions Must Foster Ongoing Engagement, Not Transactions, set for Nov. 3 at 1 p.m. EST, the two scheduled speakers participated in a riveting Q&A with...Read More

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