dunnhumbyUSA and Xavier University Create Private-public Partnership: American Dream Composite Index™

  • June 02 2014
  • Resource: Daily News
  • dunnhumbyUSA

dunnhumbyUSA, the world’s leading customer science company, is partnering with Xavier University’s American Dream Composite Index™ (ADCI) to measure the ‘quality of life’ of people living in the United States.The...Read More

Personalized Customer Contact Plan Helps Lift France’s Monoprix

  • January 15 2014
  • Resource: Daily News
  • Jim Tierney

Monoprix, one of France’s leading retailers, launched a targeted mailing plan in 2010 that sends 600,000 unique emails every month as part of an overall customer-centric plan that has yielded more valuable insights.Monoprix CEO Stephane...Read More

GNC Holdings Moves Toward Deeper Customer Engagement

  • November 01 2013
  • Resource: Daily News
  • Jim Tierney

GNC Holdings, the nation’s largest specialty retailer of health and wellness products, has selected dunnhumby, the world’s leading customer science company, to upgrade all facets of GNC’s marketing and to help engage more with...Read More

Panera CEO Plans to Improve “Diminished” Customer Experience

  • October 25 2013
  • Resource: Daily News
  • Jim Tierney

Panera Bread has been a very successful company focused on its loyal customer base – earning a No. 1 ranking in the Fast Casual category in dunnhumby’s first-ever Customer Centricity Index (CCI) released in June. But for Panera Bread...Read More

Emotional Loyalty Emerges Among Many Brands, Customers

  • October 02 2013
  • Resource: Daily News
  • Jim Tierney

Through analysis of dunnhumby’s second Customer Centricity Index (CCI), a compelling and emerging piece to the loyalty puzzle is emerging: Brands need to make an emotional connection to their customers.Emilie Kroner, dunnhumby’s...Read More

Dunnhumby Ventures Launches to Acclerate Innovation in Retail Tech Start-Ups

  • September 24 2013
  • Resource: Daily News

Dave Balter to Lead Seed-Stage Investment Fund; Seeking Remarkable, Data-Driven Startups Who Will Change the Future of Retail BOSTON, MA – September 24, 2013 – dunnhumby, the world’s leading customer science company, today...Read More

Dunnhumby: Five Critical Mistakes That Disrupt Customer-centric Marketing

  • September 19 2013
  • Resource: Daily News
  • Emily Heitkamp

Dunnhumby believes that when marketing programs aren’t working, the focus on the customer is likely lost. Consumers increasingly have the power to control the marketing mix and, ultimately, if they will allow marketers to reach them. Brands...Read More

Price Sensitive Consumers Can Be Loyal, High Spending Shoppers, and Active Brand Advocates

  • September 10 2013
  • Resource: Daily News
  • Jim Tierney

Price sensitive consumers can be loyal, high spending shoppers, and active brand advocates, according to new research from customer science company dunnhumby. A consumer’s sensitivity to price greatly influences his or her response to...Read More

Macy's, Rockfish and Facebook Join dunnhumby to Keynote D2 Cincinnati: Executives from Procter & Gamble, Datalogix, Among Others, Added To Line-Up For Digital Marketing Conference

  • June 25 2013
  • Resource: Daily News
  • dunnhumbyUSA

CINCINNATI, OH – June 25, 2013 –D2 Cincinnati (Digital Dialogue), the first digital marketing conference focusing specifically on customer centricity, the concept of putting an organization’s customers at the center of their...Read More

Dunnhumby Reveals America’s Most Customer-Centric Food Service Retailers, According To Their Customers

  • June 13 2013
  • Resource: Daily News
  • Ann Keeling and Suzanne Blackburn

Outback Steakhouse and Panera Bread Top Food Service List; Higher Customer Centricity Index Score Linked to Sales Growth CINCINNATI, OH – June 13, 2013– dunnhumby, the world’s leading customer science company, today...Read More

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