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Walgreens announced the launch of the Walgreens Advertising Group, a modern, full-service, personalization-driven advertising offering rooted in insights and rich first-party data. Walgreens Advertising Group (wag) aims to help brands maximize ROI through data-led execution and optimization on Walgreens owned platforms and through other external brand-safe channels.
By combining the scale of more than 9,000 stores and 100+ million loyalty members with advanced data modeling, wag delivers unique and custom-built audiences tailored to....
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