Tropical Smoothie Café announced the launch of its new Tropic Rewards™ loyalty program and improved mobile app. Guests who join the Tropic Rewards program for the first time will receive a free smoothie after their first purchase.  

The Tropic Rewards program includes an updated point system through the app, online or in-cafe.
Members will also be the first to know about new promotions and limited-time menu items and will receive special rewards for birthdays and referring friends.

"We can't wait for our guests to experience our new loyalty program and our refreshed, easy-to-use app," said Tropical Smoothie Café, LLC, Chief Marketing Officer Deborah von Kutzleben. "We've listened to our guests' preferences to give them an enhanced digital experience with our improved platform, and we think they'll love the updates." 

Existing loyalty members can update the app when prompted, and their accounts and rewards will be automatically converted to the new program. 

In addition to the new loyalty program, the improved Tropical Smoothie Cafe app includes updated capabilities including:

  • Fast reorder option from the home screen
  • Stored vehicle details for faster curbside pickup
  • QR code to scan to earn and redeem rewards in-cafe
  • User-friendly smoothie and food customization format
Loyalty members will also receive a special reward to celebrate National Smoothie Day with a free 24-ounce smoothie with food purchase.

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