Rewards programs are a proven way to attract and retain customer loyalty. But as more brands become aware of this fact, the loyalty program space will only become more crowded and competitive. Consumers all across the UK and beyond already have wallets filled to the brim with plastic loyalty cards, and many are not exactly overly eager to find space for more.
Therefore, in order to remain competitive, loyalty programs must finds a way to differentiate themselves and, above all, to simplify the entire process. New digital technology can help loyalty programs accomplish this goal, and many are turning to outside providers. In this respect, Stocard is here to help.
Stocard is currently one of the most popular rewards apps in Europe. Over six million consumers use it, and it is also showing growth across Australia and North America. The reason for its popularity is clear. Stocard simplifies the management of loyalty programs for consumers and creates a convenient customer experience.
“All shoppers love to save money by participating in all the great loyalty programs out there,” Timo Koch, of Stocard Marketing and PR, told Loyalty360. “But even if they only join the ones from their favorite stores, frequent customers have to carry dozens of plastic reward cards around. The free Stocard App keeps your wallet slim and tidy, while allowing you to collect all rewards by digitizing all rewards cards with your smartphone. The app then creates a digital copy on the phone. At the store, consumers simply show the digital card in the app to receive all discounts and rewards.”
Stocard is free and it is the world’s first loyalty program app that collects and simplifies the management for numerous loyalty programs from all across the globe. The app gives users real-time access to their respective rewards balances, and with the touch of a screen. Stocard “de-clutters” wallets, collects additional coupons, and helps ensure that users never miss that chance to redeem a reward or benefit from a promotion.
“This makes the entire loyalty program experience way more comfortable for the customer,” Koch continued. “Thus, shoppers are likely to use their (digital) rewards cards more often and participate in more loyalty programs from multiple retailers.”
Since most consumers today heavily rely on some sort of digital or mobile device, this app is also one way to not only simplify the customer experience, but also stay relevant with modern customer behaviors.
So far, Stocard has integrated with many popular loyalty programs from across Europe including the Boots Advantage Card from the UK and the s.Oliver Card from Germany.
But even though it is Europe’s most popular loyalty program app, its reach does not end there. It also links with Australia’s Qantas Frequent Flyer program, Canada’s Air Miles, and PC Plus and Hudson’s Bay Rewards.
“Right now, the free Stocard App is available in 41 countries plus worldwide airline and hotel programs with a total of 3149 featured loyalty programs,” said Koch. “It has all the major loyalty programs included by default.”
Plans are in the works to further expand the program into other regions and add even more programs. This also includes the addition of Apple Wallet, which will only accentuate the app’s ability to offer a seamless mobile shopping experience.