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Sephora recently partnered with Afterpay to offer customers the flexibility to pay in installments when shopping for at Sephora stores and online. The partnership underscores both brands’ commitment to address their customers’ needs and will deliver an omnichannel experience that makes purchasing easy, convenient and accessible to more shoppers.
“Convenience and flexibility are core to the promise of a seamless shopping experience at Sephora and our goal is to continue to curate and deliver the most innovative payment options for our diverse shopper base,” said Carolyn Bojanowski, Senior Vice President, General Manager of eCommerce, Sephora. “With our shared ethos, Sephora’s partnership with Afterpay is a natural fit. Now more than ever, it’s critical to provide both our existing clients and new-to-Sephora shoppers with flexible solutions, and this collaboration allows us to make prestige beauty even more accessible to all.”
"Customers search for Sephora on our Shop Directory App every two minutes and it ranks among one of our most requested retailers with U.S. consumers,” said Alex Fisher, Head of Sales, North America at Afterpay and Cash App.
Sephora shoppers in the U.S. can Afterpay more than 340 curated brands including Sephora-exclusives and Black-owned brands. The partnership will make thousands of products accessible to more U.S. customers by offering them the option to make payments in installments with Afterpay online and via the Afterpay app and Sephora app.
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