PUMA has entered New Tokyo, the virtual city with the virtual streetwear shop 10KTF, owed by digital artist Wagmi-san. Wagmi-san’s collections and NFT community recently partnered with PUMA in the webspace.
The partnership was announced during the week of NFT.NYC, a conference attended by crypto industry professionals, traders, and other web3 enthusiasts. The official announcement confirms weeks of speculation after PUMA tweeted a video previewing the new release of a classic sneaker.
The video contained a hidden frame with the....