Panera Bread announced the launch of the New Era at Panera, a menu transformation featuring nine new items and 12 classics that have received recipe enhancements. The menu shift is part of Panera’s commitment to delivering what the bakery and cafe chain’s customers want the most: quality soups, sandwiches, salads, and the restaurant’s signature mac & cheese.
Ahead of the launch, almost 400,000 MyPanera reward members voted for the items they looked forward to the most, casting their top vote for the Toasted Italiano. Panera’s Ciabatta Cheesesteak, Chicken Bacon Rancher, and Mediterranean Chicken Greens with Grains were selected as strong contenders for future classics. Panera is also adding menu items that will cost less than $10 for budget-conscious foodies. The restaurant hopes to add more value for guests without sacrificing the quality ingredients they love about Panera.
“The New Era at Panera marks an important and exciting evolution for the brand, one where we are focused on listening to our guests and delivering what they want most,” said José Alberto Dueñas, CEO, Panera Bread. “That means serving great food made just for you with the right combination of amazing taste, quality ingredients, and value. We are transforming and returning to what our guests love, which will propel Panera into the future as we continue to serve food our guests feel good about eating.”
In addition to meeting customer preferences, the New Era at Panera reflects input from staffing and has a streamlined operating model to improve speed, accuracy, and consistency.
Watch the “It’s A New Era at Panera” video here:
https://www.youtube.com/watch?v=l2eV4YhdQaY
Read More on Trends, Updates, and Industry Leaders
Read more on Loyalty360:
Panera’s Unlimited Sip Club Price Increase
Panera Bread Introduces One-Swipe Ordering on Panera App, Focusing on Customer Experience
Restaurant’s Secret Sauce: Data