As much as the pandemic tried to alter the way consumers shop for their goods and wares, a few things remained consistent in the habits of shoppers: they want to be treated well, and they want things now. A new study on premium loyalty programs, where members pay a fee to join in exchange for enhanced benefits, by Clarus Commerce shows that consumers have some strong buying habits that are often hard to break — pandemic or otherwise — that retailers need to pay heed to: 79% of consumers say they don’t want to....

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